Role: project management, Community Outreach & Research
Meet the Artist on Tumblr is an art meme-turned Tumblr editorial campaign that highlights the #Artists on Tumblr community on the platform. The goal was to showcase Tumblr’s #1 community and provide a platform for these individual artists to express themselves creatively through the branded template designed for the campaign.
This started as part of Tumblr’s 2019 New York Comic-Con campaign. Other alternatives were created for Tumblr partnership with Longreads. Later versions of the template were created to allow artists to customize and express their own styles with more ease.